Privacy Policy

Effective Date: 01-Dec-2024

Welcome to the Anubhuti app, developed exclusively for employees of the Madhya Pradesh Eco-Tourism Board, a Government of Madhya Pradesh body. This Privacy Policy explains how we collect, use, and protect your information when you use the app. By using Anubhuti, you agree to the terms outlined in this policy.

1. Information We Collect

To provide our services, we collect the following information:

• Mobile Number: Collected for authentication via OTP (One-Time Password) to ensure secure login.
• Precise Location: Recorded only when accessing specific sections of the app related to trail monitoring. This data helps create a trail of the user’s activities during operations in the forest area.

2. How We Use Your Information

We use the collected information for the following purposes:

• To authenticate users and ensure secure access to the app.
• To track user activity during forest operations for monitoring and reporting purposes.

3. Data Sharing and Disclosure

We do not share your information with third parties except in the following situations:

• When required by law or legal processes.
• With authorized personnel of the Madhya Pradesh Eco-Tourism Board and the Forest Department, Government of Madhya Pradesh, to facilitate app operations.

4. Data Storage and Retention

• Mobile Number: Stored securely in our system to maintain user accounts.
• Location Data: Stored securely and used exclusively for operational purposes.
• Retention Period: Data is retained as long as necessary for operational and compliance purposes, and deleted as per internal data retention policies.

5. Security Measures

We take the following steps to protect your data:

• Use of secure servers and encryption to store sensitive data.
• Restrict access to authorized personnel only.
• Regularly update and audit our systems to prevent unauthorized access.

6. Your Rights

As a user of Anubhuti, you have the following rights:

• To access the information collected about you.
• To request correction of any inaccuracies.
• To request deletion of your data, subject to operational and legal requirements.

7. Usage Restrictions

The Anubhuti app is a closed app designed exclusively for employees of the Madhya Pradesh Eco-Tourism Board. Unauthorized access or use is strictly prohibited.

8. Changes to This Privacy Policy

We may update this Privacy Policy periodically. Users will be notified of significant changes through the app. Continued use of the app constitutes acceptance of the revised Privacy Policy.

9. Contact Us

If you have any questions or concerns about this Privacy Policy, please contact us at:

• Madhya Pradesh Eco-Tourism Board
• Email: mpecotourism@mp.gov.in
• Phone: +91-755- 2768798